Alexander Skeith
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easyJet: Rapid chatbot prototyping for an AI Flight Attendant
O2: Revolutionising Brand Consistency with Generative AI
Monese: Building a Brand with Data-driven Marketing Strategy
CRM
OOH
brand strategy
brand copywriting
web copy
marketing
TfL CRM: Connecting London in the Covid Era (and beyond)
CRM
comms strategy
copywriting
KIA | Crafting Web Content to Amplify Online Presence
web copy
content strat
automotive
analytics
conversation design
UX copy
SEO
O2: Creating a digital voice for the UK network
Tone of Voice
App
Telecoms
UX copy
web copy
O2 Aura: Re-engineering a Legacy Chatbot
AI
conversation design
Telecoms
LLM
deep learning
KIA: Creating a Tone of Voice to inspire
CRM
brand strategy
Tone of Voice
automotive
web copy
Canon: A Tone Of Voice With Vision
CRM
Tone of Voice
Photography
brand copywriting
Lingo: Instructional UX Copy for a Wearable Biosensor
UX copy
App
medical copywriting
meditech
biowear
blog
IONITY: Creating a Co-Pilot for an EV charging network
UX copy
automotive
Tone of Voice
brand persona
EVs
App
White Claw: Storytelling principles applied to UX and web copy
UX copy
web copy
brand strategy
brand persona
storytelling
beverages
AI
KIA CRM: Crafting Communications, Driving Engagement
Don't Just Fly: Web copy for British Airways
web copy
UX copy
brand copywriting
aviation
air travel
DMA Gold Winner — Best Customer Retention for Canon CRM
CRM
Cameras
Photography
Canon
Emails
Printers
Tone of Voice
DMA Awarded
Bear in Mind: DE&I Accessibility Awareness
DE&I
Accessibility
Operations